It’s potentially the most anticipated album of the decade; Born This Way is finally here. With tonnes of euro-pop charm, bloody weird electro production and some startlingly fantastic moments this has potential to be one of the most unique pop albums since Madonna’s “ground breaking” Ray of Light.
Lady Gaga erupted into pop consciousness with ‘Just Dance’ in 2008 and then the record breaking/setting ‘Poker Face’, both of which have become contemporary pop anthems. Her initial collection of songs, The Fame, sold over 20 million copies throughout the world. Its sound was quite pop standard, laced with some rnb to keep it brimming with attitude. This commercial, rather chart safe sound soon dissolved however, into the euro-pop styling of the immense ‘Bad Romance’, lifted from the 1.5 album The Fame Monster. With this evolution in Gaga’s sound it became clear that there was something quite special coming next. It's here.
Born This Way opens with ‘Marry the Night’, homage to Gaga’s nights cruising the New York City underground club scene and how it served as escapism from the sorrows of life. With a soaring electro chorus she beautifully blasts, “I’m gonna marry the night, leave nothin’ on these streets to explode”.
Next up is the single that divided fans, ‘Born This Way’, which is one of the album highlights (but by no means reflective of the album’s sound as a whole). “No matter gay-straight-or bi, lesbian-transgender life, I’m on the right track baby I was born to survive”, has become the key line from the pro-gay anthem. It’s not all about being gay though, this is a song with a dynamic message of equality and self-love, cleverly written and catchy as fuck (I get to swear, Gaga would approve).
Things get dark, dirty and very Berlin discothèque with the hugely anticipated ‘Government Hooker’. Kicking off in semi-operatic fashion the song decends into a decadent array of synthy growls and electric twitching, as Gaga speaks, “Put your hands on me, John F. Kennedy, I’ll make you squeal baby, as long as you pay me”. I’m not quite sure if there’s any intellectual, political message in here, but who cares when it sounds this cool?